My mouth almost dropped to the floor when I saw Final Fantasy XIII Lighting on the Louis Vuitton’s new campaign ad. I don’t how I missed it, but it worth sharing and my god the campaign by Nicolas Ghesquière in collaboration’s with Square Enix’s Visual Works and Tstsuya Nomura are BRILLIANT and BEAUTIFUL!
Nicolas Ghesquière, head creative director for Louis Vuitton posted the “Series 4” video on his personal Instagram, describing Final Fantasy’s Lighting as “genuine heroine”. Ghesquiere also added that the campaign’s art is a collaborations between Square Enix’s Visual Works and Tstsuya Nomura. You can check Louis Vuitton’s Spring/Summer fashion show from October that you can see the first glimpse of the model’s “Lighting look” appear on the runway, clearly with that soft pale pink hair.
The campaigns short video posted on Ghesquiere is just perfect, which it means I want to buy it, which also means these campaigns to target fashion nerds like myself are working and extremely dangerous. It was just a matter time that a giant fashion house like Louis Vuttion would seek the right video game muse. I like it, I approve, and I hope we can see this through the fashion world much more. My wallet on the other hand is toast, c’est la vie.